We ensured the Swiss brand for dental care is 100% ready for what the future will bring. Our remit was to give Paro’s identity a complete overhaul so the SME could establish itself in a modern market. The streamlined corporate design catches the eye online, in print ads and in dental practices, conveying both the clinical focus of the brand and its progressive identity.
From the outset, we have been advising and assisting the company with all strategic communications matters relating to product launches. This includes creating product websites that push individual products and demonstrate innovative features. We use animated content, product videos with 3D elements and online banners to boost the brand’s online presence.
Paro is known for its innovative developments and intelligent products. We work in close collaboration with the brand to develop new, aesthetically pleasing packaging solutions that look attractive in store. In addition to designing the packaging, we shine the spotlight on the products in the web shop. That’s communication support from A to Z.